Hello!

I am a UX Strategist and Designer with a strong passion for people and innovation currently working at AKQA Amsterdam.

Over the last 5 years, I worked on projects across Branding, Service Design, Strategic Design and User Experience. I gained meaningful experiences in different innovation management projects, driving teams and clients through a mixed approach based on Brand Strategy, Design Thinking, Lean Startup and Agile. In doing so, I enabled brands to take decisions based on users’ needs and build long term relationships with them.