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Kinepolis – Mobile App 4 days design sprint project on the redesign of the mobile experience of Kinepolis Netherlands, one of top players in the media industry in Europe. With 4 people, we developed a clickable demo to be tested and presented to the Marketing team in Utrecht.
Scatto Italiano – Luxury Fixed Bikes 4 months market and user research project on the independent brand Scatto Italiano, winner of the German Design Award 2016. The final deliverable was a 170 slides document with all the research findings and highlights on problems to solve and new market opportunities. Adopting a design thinking and lean approach, Scatto Italiano reached a +23% on their revenue and optimized all the digital campaigns in 2017.
Célestine by Zoé – Jewelry Design 6 months project on the rebranding of the artisanal jewelry brand Célestine by Zoé of Zoé van Reeth, one of the top jewelry talents in Belgium. In 2015 Zoé decided to hire me to refresh her business model, reposition her brand and structure a killling digital strategy. Through our rebranding, in 2016 Célestine by Zoé reached a +35% in sales and developed a network of online and offline resellers of her products.