6 months project on the rebranding of the artisanal jewelry brand Célestine by Zoé of Zoé van Reeth, one of the top jewelry talents in Belgium. In 2015 Zoé decided to hire me to refresh her business model, reposition her brand and structure a killling digital strategy. Through our rebranding, in 2016 Célestine by Zoé reached a +35% in sales and developed a network of online and offline resellers of her products.